Hisense UX Series 110UX 110"

The Hisense 110UX hits 10,000 nits of peak brightness with over 10,000 local dimming zones, landing at the 100th percentile for picture quality in our database. Gaming is strong at 144Hz with FreeSync Premium Pro, and the 4.2.2 channel, 102W audio system is a standout. It's 231 pounds and $11,000, so this is a serious commitment, but the specs back it up.

The picture quality score sits at the 100th percentile. That's the top of the charts, full stop. The 10,000-nit peak brightness is the headline, and it's backed by Mini-LED X technology with over 10,000 local dimming zones. That's a massive number of zones, and it means blooming should be minimal even in demanding scenes. The QLED Quantum Dot Color pushes past a billion shades, and with Dolby Vision, HDR10+, HLG, and HDR10 all supported, you're covered no matter what format your content uses. The 16-bit backlight control is the quiet hero here, giving the Hi-View Engine X chip fine-grained control over brightness that most competitors simply don't have.

Gaming is another bright spot. The 144Hz panel with a variable refresh rate range of 48Hz to 144Hz puts it in the 93rd percentile for gaming in our database. AMD FreeSync Premium Pro, ALLM, and Low Latency MEMC are all here, and the New Game Bar lets you tweak settings from the remote. HDMI 2.1 support means 4K at high refresh rates is on the table. The audio setup is also a standout at the 99th percentile. You get a 4.2.2 channel system with 102 watts of power, six speakers, and two built-in subwoofers. Dolby Atmos support is listed twice in the specs, which we'll take as enthusiasm rather than a typo.

Against the Sony BRAVIA XR XR77A95L, the Hisense wins on raw brightness and size, but Sony's OLED panel will deliver better per-pixel contrast and likely better out-of-the-box color accuracy. The Samsung Neo QLED QN75QN990FFXZA is a more direct competitor in the Mini-LED space, and Samsung's processing is generally excellent, but the Hisense's 10,000-nit peak and 10,000+ dimming zones are on another level. The LG G5 Series OLED83G5WUA will beat the Hisense on viewing angles and black levels, but it can't touch the Hisense's brightness or size. The TCL QM6K Series 55QM6K and Roku Plus Series 55R6C7 are in a completely different price bracket and aren't really competitors here. If you want the biggest, brightest LED TV available, the Hisense is the one to beat.

At $11,000 USD from the single US listing we track, the 110UX is not a casual purchase. That's flagship money, and you're paying for the 110-inch size and the 10,000-nit backlight system above all else. The value equation here is tricky because there's no direct price-per-performance comparison at this size. What you're really buying is the biggest, brightest LED TV Hisense makes, with gaming and audio chops that land in the top percentiles of our database. If you have the room and the budget, the specs justify the price. If you're just looking for a great 65 or 75-inch TV, you can get 90% of the experience for a fraction of the cost.

Hisense isn't messing around with the 110UX. This is a 110-inch statement piece built around one absurd number: 10,000 nits of peak brightness. That's not a typo. It's the kind of figure that puts this TV in the absolute top tier of our picture quality database, and it's paired with over 10,000 local dimming zones to back it up. The Hi-View Engine X chip handles 16-bit backlight control, which translates to over 65,000 levels of brightness. In plain English, this thing can go from pitch black to blindingly bright with a level of precision most TVs can only dream about.

But a spec sheet this aggressive comes with real-world trade-offs. The 110UX weighs in at 104,780 grams, which is roughly 231 pounds. You're not wall-mounting this solo, and you'll want to double-check your wall studs and your delivery path before it shows up. The display itself lands at a solid but not spectacular 54th percentile in our rankings, which tells you the panel fundamentals are good but the headline story here is the backlight and processing, not raw panel innovation. For corporate, streaming, and smart home use, it scores in the low 80s, which is strong. Just don't expect to move it around much.

If you don't have a dedicated home theater room or a very large living space, skip this. The 110-inch size and 231-pound weight make it impractical for most homes, and the display fundamentals land at just 54th percentile, meaning the panel itself isn't the star here. The social proof is also thin at 53rd percentile with only 10 reviews, so you're buying on specs rather than a long track record. And at $11,000, you could get a top-tier 77 or 83-inch OLED with better per-pixel contrast and save thousands. If you're not specifically chasing the biggest, brightest LED TV available, there are smarter ways to spend your money.

The Hisense 110UX is a halo product that delivers on its promises. The 100th percentile picture quality score, 99th percentile audio, and 93rd percentile gaming performance make it one of the most capable TVs we've ever tracked. The 10,000-nit brightness and 10,000+ dimming zones are genuinely impressive, and the 144Hz gaming support is excellent. The downsides are practical: it's enormous, heavy, and expensive. But if you have the space and the budget, this is a data-backed winner for anyone who wants the biggest, brightest LED TV on the market.