On sale 20%

Toshiba V35 Series 40V35RU 39.5"

★★★★★ 4.6 (601)

Combining a Direct LED panel with Toshiba’s REGZA Engine processing, this 40-inch TV delivers uniform brightness and upscaled detail, housed in a minimalist Japanese-inspired design. Fire TV with Alexa, Apple AirPlay, and DTS Virtual:X for simulated height channels make it a compact but capable smart home hub. It’s ideal for smart home enthusiasts who want a small secondary TV with voice control and solid picture quality without stretching a budget.

Screen 39.5"
Resolution FHD
Panel LED
Refresh 60 Hz
HDR HDR10, HLG
smart platform Fire TV
hdmi version 1.4
Toshiba V35 Series 40V35RU 39.5" tv
57 Overall Score

Snapshot

Pros & Cons

Pros

  • Strong social proof (88th percentile) 88th
  • Strong smart (87th percentile) 87th
  • Strong user sentiment (66th percentile) 66th

Cons

  • Below average display (6th percentile)

What owners think

How owner sentiment changed over time

Exclusive

Based on when customers actually wrote their reviews - so you can see whether early praise held up.

Owner sentiment has cooled since launch
85/100Our AI sentiment readmedium confidence · 13 sources · Jun 2026
1★2★3★4★5★Q1 '26: 4.7★ · 119 reviewsQ2 '26: 4.5★ · 72 reviewsQ3 '26: 4.3★ · 12 reviews1197212Q1 '26Q2 '26Q3 '26
Avg ratingHappy (4-5★)Unhappy (1-2★)Bar height = number of reviews

Based on 203 dated customer reviews, grouped by calendar quarter. Period analysis is in English.

The proof

Performance

Performance Percentiles

HDR 64.2
Audio 64.4
Smart 87.2
Gaming 37.5
Display 5.6
User Sentiment 65.5
Connectivity 46.5
Social Proof 88.3
Picture Quality 36.5

Specifications

Full Specifications

Display

Size 39.5"
Resolution FHD
Panel Type LED
Backlight Direct LED
Curved No

Picture Quality

Motion Tech Ultimate Motion
Processor HDR Compatible

HDR

HDR Formats HDR10, HLG
Dolby Vision No
HDR10+ No
HLG Yes

Gaming

Refresh Rate 60 Hz
Game Mode Yes

Smart TV

Platform Fire TV
Voice Assistant Amazon Alexa
Screen Mirroring Apple AirPlay
Works With Amazon Alexa, Apple Home

Audio

Speaker Config 2
Wattage 14
Surround Sound DTS Virtual:X
eARC Yes

Connectivity

HDMI Ports 3
HDMI Version 1.4
USB Ports 1
Wi-Fi
Bluetooth
VESA Mount 200x100

Power & Size

Energy Star No
Annual Energy 70
Weight 4.8 kg / 10.6 lbs

vs Competition

Spec Toshiba V35 Series 40V35RU 39.5" Samsung Neo QLED QN70F Hisense U6 Series 65U65QF LG QNED 65QNED82AUA TCL Q6-Series 55Q651G Sony BRAVIA 2 II K75S20M2
Screen Size 39.5 55 65 65 55 75
Resolution FHD 3840x2160 3840x2160 3840x2160 4K 3840x2160
Panel Type LED Mini-LED QLED LED QLED LED
Refresh Rate 60 120 144 60 60 60
Hdr HDR10, HLG HDR10+ Dolby Vision, HDR 10+, HDR 10, Hybrid Log-Gamma (HLG) HDR10, HLG HDR10, HDR10+, HLG, Dolby Vision HDR10, HLG
Smart Platform Fire TV Tizen Fire TV webOS Google TV Google TV
Dolby Vision false false true false true false
Dolby Atmos - true true true true true
Hdmi Version 1.4 2.1 2.1 2.0 2.1 2.0
Compare Compare Compare Compare Compare
Product HDRAudioSmartGamingDisplayUser SentimentConnectivitySocial ProofPicture Quality
Toshiba V35 Series 40V35RU 39.5" 64.264.487.237.55.665.546.588.336.5
Samsung Neo QLED QN70F Compare 71.579.293.488.979.379.189.588.379.2
Hisense U6 Series 65U65QF Compare 91.988.687.291.382.4093.177.593.6
LG QNED 65QNED82AUA Compare 64.283.190.151.971.6062.682.484.1
TCL Q6-Series 55Q651G Compare 95.983.197.65940.265.571.894.683.4
Sony BRAVIA 2 II K75S20M2 Compare 64.283.182.741.175.6082.382.470.1

Price

Value & Pricing

From $99 6 offers across 1 retailer

Price History

New Refurbished
$60 $80 $100 $120 $140 May 10Jun 22Jul 7Jul 29Aug 14 $120

Usage Scores

Overall (57.2)Budget (60.5)Gaming (34.1)Movies (34.8)Sports (38)Outdoor (30.4)Portable (54.1)Corporate (35.5)Streaming (57.7)Smart Home (63.6)

A full written review is coming soon. The specs, scores, prices and charts above are always up to date.

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