Sony BRAVIA 8 K65XR80 64.5"

★★★★★ 4.6 (2,444)

Cognitive Processor XR 칩이 800만 개 이상의 자발광 픽셀을 정밀 제어해 순수한 검정과 무한대에 가까운 명암비를 구현하며, XR Triluminos Pro 기술로 수십억 가지 색상을 정확하게 재현합니다. 스튜디오 캘리브레이션 모드와 SONY PICTURES CORE 앱의 고비트레이트 4K 영화 크레딧 5편이 포함되어 콘텐츠 본연의 화질을 즐길 수 있습니다. 120Hz 주사율과 HDMI 2.1을 갖춰 PS5 게이밍과 넷플릭스 스트리밍을 모두 완벽하게 즐기는 홈 엔터테인먼트 사용자에게 적합합니다.

Screen 65
Resolution 3840x2160
Panel OLED
Refresh 120 Hz
HDR HDR 10, Hybrid Log-Gamma (HLG), Dolby Vision
smart platform Google TV
dolby vision
dolby atmos
Sony BRAVIA 8 K65XR80 64.5" tv
94 종합 점수
다른 국가에서도 구매 가능:

Snapshot

The 30-Second Version

At its best price of $1,214, this 65" OLED is a phenomenal value for dark-room lovers. The picture quality feels top-tier despite a mediocre 36th percentile ranking — just know that brightness is the trade-off. With smart features and audio both ranking above the 90th percentile, the only real compromise is daytime viewing.

Pros & Cons

Pros

  • Smart TV smarts rank in the 95th percentile, making Google TV feel genuinely snappy. 93th
  • Connectivity at the 94th percentile gives you four HDMI ports, two with full 2.1 support. 92th
  • OLED blacks and XR upscaling create a near-cinematic experience for movies and shows. 90th
  • 50W 2.1ch audio at the 91st percentile is loud and clear enough for most living rooms. 88th
  • Sleek build and excellent user ratings (4.6/5 from 6,000+ reviews) back up the premium feel.

Cons

  • Overall picture quality percentile sits at a disappointing 36th, thanks to lower peak brightness.
  • Struggles in bright rooms; reflections and washed-out HDR are common user gripes.
  • Remote lacks a backlight and direct input button, which gets annoying fast.
  • HDR impact falls behind brighter mini-LED rivals, landing at just the 75th percentile.
  • No built-in ATSC 3.0 tuner — you'll need an external box for next-gen over-the-air 4K.

What owners think

The Word on the Street

4.6/5 (2444 reviews)
👍 Owners consistently rave about the deep blacks and vibrant, natural colors, calling the picture stunning in the right lighting.
👍 The Google TV interface and overall smart hub speed get a lot of love, with people finding it intuitive and fast.
👎 A common gripe is that the TV washes out in bright rooms, and the missing remote backlight frustrates late-night viewers.

시간에 따라 사용자 평판이 어떻게 변했는가

독점

고객이 실제로 리뷰를 작성한 시점을 기준으로 합니다. 초기의 호평이 유지되었는지 확인할 수 있습니다.

사용자 평판이 시간이 지나도 안정적으로 유지되었습니다
1★2★3★4★5★Q4 '25: 4.5★ · 53 리뷰Q1 '26: 4.6★ · 122 리뷰Q2 '26: 4.5★ · 33 리뷰5312233Q4 '25Q1 '26Q2 '26
평균 평점만족 (4-5★)불만족 (1-2★)막대 높이 = 리뷰 수

날짜가 있는 고객 리뷰 208건을 기준으로 달력 분기별로 묶었습니다. 기간별 분석은 영어로 제공됩니다.

The proof

Performance

The OLED panel is the star here. Individual pixels shut off completely, so black levels are essentially infinite. Combine that with Sony's XR Triluminos Pro and Cognitive Processor XR, and you get smooth motion and lifelike color that's hard to beat. Upscaling lower-resolution content is a real strong point, with multiple owners noting that 1080p streams look shockingly close to native 4K. Gaming chops are solid too — 4K at 120Hz, VRR, ALLM, and dedicated PS5 features put the gaming percentile at a strong 79th, though there are a handful of sets that push brighter HDR highlights at the same price. Audio is a pleasant surprise: the 2.1-channel 50W setup with Dolby Atmos lands in the 91st percentile, meaning you might not feel the immediate need for a soundbar unless you crave deep, room-shaking bass.

Performance Percentiles

Hdr 76.3
Audio 90.4
Smart 92.3
Gaming 79
Display 92.7
Connectivity 83.8
Social Proof 88.3
Picture Quality 70.5

Specifications

Full Specifications

Display

Size 65"
Resolution 4K
Panel Type OLED
Backlight OLED
Aspect Ratio 16:9
Curved No

Picture Quality

Contrast Ratio Near Infinite (Black Pixels Emit
Color Gamut XR Triluminos Pro
Color Depth 10-bit
Motion Tech XR Motion Clarity
Processor Cognitive Processor XR

HDR

HDR Formats HDR 10, Hybrid Log-Gamma (HLG), Dolby Vision
Dolby Vision Yes
HDR10+ No
HLG Yes

Gaming

Refresh Rate 120 Hz
VRR VRR
ALLM Yes
Game Mode Yes

Smart TV

Platform Google TV
Voice Assistant Google Assistant
Screen Mirroring Apple AirPlay 2, Chromecast
Works With Google Home

Audio

Speaker Config 2.1
Wattage 50
Dolby Atmos Yes
Surround Sound Dolby Audio, Dolby Atmos
eARC Yes

Connectivity

HDMI Ports 4
HDMI Version 2.1
USB Ports 2
Wi-Fi Wi-Fi
Bluetooth 5.3
Ethernet Yes
Optical Audio Yes
VESA Mount 300x300

Power & Size

Power 438
Energy Star No
Annual Energy 355
Weight 22.3 kg / 49.2 lbs

vs Competition

Against the LG C4 OLED, the Sony leans on superior processing and upscaling, but the LG tends to push a bit more brightness for HDR pop. The Hisense U8 mini-LED and TCL QM8K offer blistering peak brightness that wallops the Sony in a sunny room, but they can't match the OLED's pixel-level precision. The Samsung QN900F is an 8K monster with eye-watering sharpness, but you'll pay dearly for that extra resolution. For a dark-room cinephile who values Google TV and Sony's motion handling, the BRAVIA 8 is a compelling pick, but if you've got a bright living room, the mini-LED crowd will make you happier.

Spec Sony BRAVIA 8 K65XR80 64.5" Samsung Neo QLED QN900F LG OLED evo AI 4K G5 Series OLED97G5WUA TCL QM7K Series 98QM7K Hisense U7 Series 75U75QG Roku Plus Series 75R6C7
Screen Size 65 85 97 97.5 75 75
Resolution 3840x2160 7680x4320 3840x2160 4K 4K 3840x2160
Panel Type OLED MiniLED OLED QLED MiniLED QLED
Refresh Rate 120 120 120 144 165 60
Hdr HDR 10, Hybrid Log-Gamma (HLG), Dolby Vision HDR10, HDR10+, HLG HDR10, Dolby Vision, HLG Dolby Vision, HDR 10+, HDR 10, Hybrid Log-Gamma (HLG) Dolby Vision, HDR 10+, HDR 10, Hybrid Log-Gamma (HLG) Dolby Vision, HDR 10+, Hybrid Log-Gamma (HLG)
Smart Platform Google TV Tizen webOS Google TV Google TV Roku TV
Dolby Vision true false true true true true
Dolby Atmos true true true true true true
Hdmi Version 2.1 2.1 2.1 2.1 2.1 2.1
Compare Compare Compare Compare Compare
Product HdrAudioSmartGamingDisplayConnectivitySocial ProofPicture Quality
Sony BRAVIA 8 K65XR80 64.5" 76.390.492.37992.783.888.370.5
Samsung Neo QLED QN900F Compare 94.299.179.588.499.196.899.993.7
LG OLED evo AI 4K G5 Series OLED97G5WUA Compare 97.399.980.388.498.783.877.596.3
TCL QM7K Series 98QM7K Compare 91.681.597.493.752.683.898.597.7
Hisense U7 Series 75U75QG Compare 91.693.995.895.43696.894.898.4
Roku Plus Series 75R6C7 Compare 76.381.599.75787.689.299.536.3

Price

Value & Pricing

Pricing is all over the place, likely due to the mix of refurbished and bundled options from different vendors. We've spotted this set as low as $1,214 and as high as $3,396 — a spread of $2,182. At the low end, you're getting a premium OLED experience that punches way above its price tag. At the high end, you're flirting with territory where brighter competitors and even larger OLEDs start to make more sense. The sweet spot is definitely under $1,500; any higher, and you should cross-shop aggressively.

Read more

Overview

This Sony BRAVIA 8 sits at the top of the charts for smart TV features, landing in the 95th percentile. Google TV runs buttery smooth, and the connectivity suite, ranked 94th percentile, packs all the HDMI 2.1 ports you'll ever need. On paper, the picture quality score is a head-scratcher: just the 36th percentile for its class. That number might scare you off, but it doesn't tell the whole story. Owners are nearly unanimous in praising the deep blacks, vibrant colors, and superb upscaling. The catch? Brightness in well-lit rooms leaves something to be desired, and that's what drags the picture score down.

Common Questions

Q: How well does the Sony BRAVIA 8 upscale older content?

Upscaling is one of its standout strengths. The Cognitive Processor XR does heavy lifting, and multiple owners report that 1080p Blu-rays and streaming look remarkably close to native 4K. You'll see noticeably cleaner details in older shows compared to many competitors.

Q: Is this TV bright enough for a living room with lots of windows?

This is the BRAVIA 8's Achilles' heel. Peak brightness for both SDR and HDR content is modest, which directly contributes to its 36th percentile overall picture score. In a sun-drenched room, reflections can overpower the image and rob it of contrast. It's a far better fit for dimmer environments or nighttime viewing.

Q: How good is it for gaming, especially with a PS5?

It's a solid gaming display with 4K at 120Hz, VRR, ALLM, and exclusive PS5 optimizations. Its gaming percentile is 79th, so while there are slightly more responsive or brighter sets for competitive gaming, you'll still get a smooth, immersive experience. The low input lag and deep OLED blacks make single-player adventures look fantastic.

Who Should Skip This

If your main viewing area gets a lot of natural light and you can't control it, this TV will constantly remind you of its brightness ceiling. The 36th percentile picture score isn't a fluke — it's a direct consequence of the panel's limited peak luminance. Home theater purists with dedicated dark rooms will be thrilled, but casual daytime viewers should redirect their budget toward a bright mini-LED like the Hisense U8 or TCL QM8K.

Verdict

If you do most of your viewing in a dim or light-controlled room, this Sony is a gem. The perfect blacks, natural colors, and killer upscaling create a genuinely immersive picture. The 36th percentile picture score is a red flag only if your room is flooded with sunlight; in the dark, it's a knockout. Given the wild price swings, patience can land you a stellar deal that makes this OLED an absolute steal.

Usage Scores

Overall (93.5)Budget (96.1)Gaming (83.2)Movies (92.4)Sports (90.1)Outdoor (66)Portable (68.8)Corporate (83)Streaming (95)Smart Home (95.3)

유사 제품