Best Sony TVs Premium in 2026
Sony BRAVIA 7 K85XR70 85"
Great Alternatives
These options also score highly and may better suit your specific needs
Sony BRAVIA XR8B K77XR8B 77"
Why we recommend this ▼
The self-lit OLED panel with Cognitive Processor XR delivers pure blacks and near-infinite contrast, with a 120Hz refresh rate and HDMI 2.1 support for smooth gaming. Its Acoustic Surface Audio+ screen-sound technology and exclusive PS5 features like Auto HDR Tone Mapping enhance immersion, housed in a sleek design. Best for home theater enthusiasts and console gamers wanting a large, cinematic 77-inch OLED with seamless smart home integration.
Sony Bravia XR XR75Z9K 75"
Why we recommend this ▼
The Cognitive Processor XR and XR Backlight Master Drive precisely control thousands of Mini LEDs for intense contrast with deep blacks and 8K clarity. Input lag as low as 8.5ms, HDMI 2.1 VRR support, and exclusive PS5 Auto HDR Tone Mapping make it a top-tier gaming display. It’s best for home theater enthusiasts demanding a 75-inch 8K cinematic presentation and competitive console gamers who need responsive, artifact-free performance.
Sony BRAVIA 8 K77XR80 77"