Samsung Q7F QN98Q7FAAFXZA 98"

The Samsung Q7F gives you a jaw-dropping 98-inch 4K screen at a price that now hovers closer to $1,900. Gaming performance is a standout, with 120Hz and FreeSync Premium, and the Tizen smart platform is one of the best. Picture quality is held back by edge LED backlighting, so black levels and contrast are just okay. If size is your absolute priority, shop around for the lowest price and grab it.

Picture quality is where things get interesting. In our database, the Q7F's overall picture score lands in the mediocre range, well below what you'd get from a good mini-LED or OLED set. That edge-lit panel means dark scenes in a movie like Dune show some blooming around bright objects, and black bars aren't as inky as we'd like. However, Samsung's color game is on point: 100% DCI-P3 volume and Pantone certification deliver vibrant, accurate hues that pop in bright, colorful content. For sports or animated films, this TV can look stunning, especially in a room with some ambient light.

Gaming is a completely different story. Here, the Q7F is a standout, landing among the best on the market for gaming features. You get a native 120Hz refresh rate, FreeSync Premium for tear-free VRR, and Auto Low Latency Mode that kicks in the moment you power on a console. With HDMI 2.1, you're ready for 4K at 120fps on a PS5 or Xbox Series X. The gaming percentile sits in the high 80s in our rankings, and we can feel it: input lag is negligible, and motion clarity is excellent thanks to the Motion Xcelerator tech. Even the Samsung Gaming Hub works well for cloud streaming, though your internet needs to keep up. Smart TV performance is also top-tier, with Tizen on One UI running snappy and covering every app under the sun.

When you stack the Q7F against its current competitors, the context is still all about size because most of them aren't playing in the 98-inch pool. The Sony BRAVIA 9 K85XR90, for example, is an 85-inch mini-LED TV that absolutely destroys the Samsung in contrast and HDR impact, with Dolby Vision support and a full-array local dimming system. But you're giving up over a foot of diagonal screen space. The Samsung Neo QLED QN900F sits in a similar position: much better picture quality and cutting-edge processing in its size class, but if wall-dominating scale is your priority, it can't compete. The Hisense U7 Series 75U75QG and TCL QM7K Series 55QM7K offer fantastic value and superior contrast in smaller packages, while the LG OLED evo OLED77C6HUP delivers perfect blacks and infinite contrast at 77 inches for a comparable price.

For pure cinephiles, that LG OLED at 77 inches will give you a more refined picture with Dolby Vision and pixel-level control, all for similar money or less. But again, the experience is fundamentally different. The Samsung is for someone who wants a crowd-pleasing, gigantic display that handles gaming and smart features brilliantly, and is willing to forgive its middling black levels. If you're in that camp, few TVs offer this much screen for under two grand.

Pricing on this model has shifted upward recently. We're now seeing a spread of about $1,500 across different vendors, with the lowest listings hovering around $1,898 and others still ballooning past $3,400. At just under $1,900, this TV is still a solid deal for the size, but the window of steal-of-a-century pricing has closed a bit. You're now paying closer to what you'd shell out for a very good 75-inch mini-LED, and while the Samsung gives you a screen that's physically much larger, the value proposition isn't quite as lopsided as it was when it dipped to $1,576. The sweet spot is still under two grand. If you find it near $1,900, it's a fair price for a 98-inch screen with these gaming chops. If a retailer is asking over $2,500, you're better off waiting for a sale or looking at a large mini-LED alternative that will give you better picture quality for the money.

There's no getting around it: this thing is huge. The Samsung Q7F is a 98-inch QLED TV, and standing in front of it feels like you're at the movies. It's built for people who want sheer screen real estate above all else, whether that's for a dedicated home theater, a sports den, or just dominating the living room wall. At its best price, you're getting a truly cinematic size for less than you'd pay for most 75-inch OLEDs. But that size is the star of the show, and Samsung had to make some cuts elsewhere to hit this price point. The most notable one? Edge LED backlighting, which puts a ceiling on contrast and black levels.

If you're a movie buff who cares deeply about deep blacks, shadow detail, and premium HDR formats, this isn't your TV. The edge-lit panel simply can't compete with a good OLED or a mini-LED with local dimming, and the lack of Dolby Vision is a real bummer for certain content. Instead, you'd be much happier with something like an LG C5 OLED or a TCL QM8K in whatever the largest size your budget fits. Also, if you have a small room or sit closer than about 10 feet, a 98-inch screen is overkill and will dominate the space uncomfortably; a 75- or 85-inch model with better picture quality would be a smarter buy.

If you've got the space and you're itching for a screen that fills a whole wall, the Samsung Q7F is still a solid recommendation at its current price, though the value isn't quite as jaw-dropping as it was a few months ago. It's a fantastic gaming display, the smart interface is snappy, and for bright, colorful content like sports or video games, it really shines. Just set your expectations for movie nights: don't expect OLED-like depth in dark scenes, and plan on a soundbar because the built-in speakers are forgettable.

For someone who values picture quality over sheer size, skip this one. A good mini-LED like the Sony BRAVIA 9 or an OLED like the LG C5 will give you richer blacks and better HDR for the same money, just in a smaller package. But if you're building a home theater on a budget and want to maximize immersion, the Q7F at around $1,900 is still a deal worth considering, even if it's no longer the screaming bargain it once was.