onn. Roku Smart TV 100012589 32"
The integrated Roku platform provides direct access to 350+ free live TV channels and thousands of apps without an external streaming box. Its broad smart home compatibility with Alexa, Google Assistant, and Apple HomeKit, plus an included wall mount, adds value for a secondary space. This TV is best for cord-cutters seeking a simple, voice-controlled screen for a kitchen or bedroom.
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Snapshot
The 30-Second Version
The onn. Roku Smart TV 100012589 is a cheap 32-inch 720p TV with Roku built in, and that's exactly what it feels like. The Roku OS is the best part, with AirPlay, Alexa, and Google Assistant support at a price that's hard to argue with. Picture quality and gaming are weak, and the bundle version has some fit issues with the included mount. Buy it for a kitchen or RV, not your living room.
Pros & Cons
Pros
- Roku OS is genuinely easy to use and includes all major streaming apps 72nd
- Lightweight at 3266g, easy to move or wall mount 68th
- AirPlay, Alexa, and Google Assistant support at this price is rare
- Three HDMI ports give you room for a console, stick, and cable box
- Price is hard to beat for a smart TV with this feature set
Cons
- 720p resolution looks soft if you sit close
- Gaming performance is near the bottom of our database
- 16W speakers are quiet, multiple owners mention low volume
- Bundle version has reported issues with legs and mount not fitting
- No HDR support to speak of
What owners think
The Word on the Street
How owner sentiment changed over time
ExclusiveBased on when customers actually wrote their reviews - so you can see whether early praise held up.
The proof
Performance
Let's talk about what 720p on a 32-inch screen actually means. At this size, the pixel density isn't terrible. You're getting roughly 46 pixels per inch, which is fine for a TV you're watching from across the room or across the kitchen. The LED backlight is basic, and our database puts this panel in the bottom tier for display quality. That means don't expect deep blacks, wide viewing angles, or vibrant HDR. HDR support is essentially nonexistent here, landing in the 13th percentile. If you're watching sitcoms, news, or YouTube, you won't care. If you're trying to watch a dark, moody drama, you'll notice the grayish blacks.
The 60Hz refresh rate is standard for this class, but gaming performance is weak. Our gaming score puts this at 15.8 out of 100, which is near the bottom. There's no variable refresh rate, no low latency mode worth mentioning, and the 720p ceiling means modern consoles are wasting their output. One reviewer hooked up a Wii, which is honestly the right era of console for this TV. The built-in 2.0 channel speakers pump out 16W total, which is enough for a small room but not much else. Audio lands in the 31st percentile, and a few owners mentioned the volume feels low even at max. Plan on a soundbar if you want to hear dialogue over a running faucet.
Specifications
Full Specifications
Display
| Size | 32" |
| Resolution | HD |
| Panel Type | LED |
| Backlight | LED |
| Aspect Ratio | 16:9 |
| Curved | No |
HDR
| Dolby Vision | No |
| HDR10+ | No |
| HLG | No |
Gaming
| Refresh Rate | 60 Hz |
| ALLM | No |
| Game Mode | No |
Smart TV
| Platform | Roku TV |
| Voice Assistant | Alexa, Google Assistant |
| Screen Mirroring | AirPlay |
| Works With | Alexa, Google Home |
Audio
| Speaker Config | 2 |
| Wattage | 16 |
| Dolby Atmos | No |
| eARC | No |
Connectivity
| HDMI Ports | 3 |
| USB Ports | 1 |
| Wi-Fi | ✓ |
| Ethernet | No |
| Optical Audio | Yes |
| VESA Mount | 200x200 |
Power & Size
| Energy Star | No |
| Annual Energy | 63 |
| Weight | 3.3 kg / 7.2 lbs |
vs Competition
The obvious comparison is against other budget 32-inch smart TVs. TCL and Hisense both make 32-inch Roku TVs in this price range, and they're basically the same product with different branding. The onn. version tends to undercut them slightly, especially in the renewed bundle. If you're choosing between these, it comes down to which one is on sale this week. The Roku software is identical across all of them, so the hardware differences are minimal.
Step up to something like the TCL QM7K Series or the Hisense QD7 Series and you're in a completely different world. Those are 4K QLED panels with real HDR, better gaming features, and much stronger picture quality. But they're also much bigger and much more expensive. The Samsung Neo QLED and Sony BRAVIA XR models in our database are in another league entirely. If you're buying a primary living room TV, save up for one of those. This onn. is a secondary screen, and comparing it to a flagship is like comparing a scooter to a sports car. Both get you somewhere, but only one is fun on the highway.
| Spec | onn. Roku Smart TV 100012589 32" | LG C5 OLED55C5PUA | Samsung Neo QLED QN990F | Sony BRAVIA 9 K85XR90 | TCL QM8K Series 75QM8K | Hisense U8 Series 100U8QG |
|---|---|---|---|---|---|---|
| Screen Size | 32 | 55 | 75 | 85 | 75 | 99.5 |
| Resolution | HD | 3840x2160 | 7680x4320 | 3840x2160 | 3840x2160 | 3840x2160 |
| Panel Type | LED | OLED | Mini-LED | Mini-LED | Mini-LED | Mini-LED |
| Refresh Rate | 60 | 120 | 120 | 120 | 144 | 165 |
| Hdr | - | Dolby Vision, HDR10, HLG | HDR10, HDR10+, HLG | HDR10, HLG, Dolby Vision | Dolby Vision, HDR 10, HDR 10+, Hybrid Log-Gamma (HLG) | Dolby Vision, HDR 10+, HDR 10, Hybrid Log-Gamma (HLG) |
| Smart Platform | Roku TV | webOS | Tizen | Google TV | Google TV | Google TV |
| Dolby Vision | false | true | false | true | true | true |
| Dolby Atmos | false | true | true | true | true | true |
| Hdmi Version | - | 2.1 | 2.1 | 2.1 | 2.1 | 2.1 |
| Compare | Compare | Compare | Compare | Compare |
| Product | HDR | Audio | Smart | Gaming | Display | User Sentiment | Connectivity | Social Proof | Picture Quality |
|---|---|---|---|---|---|---|---|---|---|
| onn. Roku Smart TV 100012589 32" | 12.9 | 29.4 | 72.4 | 17.2 | 5.8 | 40.6 | 40.1 | 68 | 36 |
| LG C5 OLED55C5PUA Compare | 96.9 | 93.9 | 90.2 | 98 | 88.3 | 71 | 98.7 | 93.8 | 93.1 |
| Samsung Neo QLED QN990F Compare | 84.2 | 99.8 | 93.6 | 88.3 | 99.5 | 82.6 | 99.9 | 99.6 | 83.6 |
| Sony BRAVIA 9 K85XR90 Compare | 87.7 | 97.2 | 92 | 78.2 | 94.7 | 71 | 92.7 | 87.1 | 78.1 |
| TCL QM8K Series 75QM8K Compare | 91.1 | 92.6 | 99 | 92.9 | 89.6 | 82.6 | 92.7 | 87.1 | 99.3 |
| Hisense U8 Series 100U8QG Compare | 91.1 | 98.4 | 96 | 94.7 | 94.7 | 98.7 | 86.1 | 75.4 | 98.8 |
Price
Value & Pricing
At USD 125 to USD 145, this TV is cheap. The best deal we're seeing is on Amazon, where the renewed bundle with a wall mount comes in at the lower end of that range. That's a lot of smart TV for the price of a nice dinner for two. The Roku interface alone is worth something, since cheap Android TVs at this price often feel sluggish and ad-heavy. Roku keeps things clean and responsive even on modest hardware.
But the bundle is where value gets murky. One verified buyer reported that the included legs and mount didn't fit the TV at all, which turns a convenient package into a return headache. If you're buying the bundle, check the mount compatibility before you drill holes. If you just want the TV, the standalone price is still reasonable for what you get. Just don't expect this to feel like a USD 300 TV. It doesn't. It feels like a USD 130 TV, and that's fine.
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Overview
The onn. Roku Smart TV 100012589 is the kind of TV you buy when you need a screen in a specific spot and you don't want to think too hard about it. Kitchen counter, RV bedroom, home office, maybe a garage gym. It's a 32-inch 720p LED panel with Roku built in, which means you get a dead simple smart TV interface without paying for a fancy processor or a name brand logo. At USD 125 to USD 145 depending on where you look, it's competing with impulse buys, not home theater upgrades.
What makes this interesting is the Roku software. Roku's OS is still one of the easiest to live with, especially on cheap hardware. You get all the major streaming apps, AirPlay support, and voice control through Alexa or Google Assistant. That's a lot of convenience for a TV that weighs about as much as a small dog. The 60Hz panel and 720p resolution tell you this isn't a movie night centerpiece, but for background viewing or a secondary screen, it does the job.
We should be upfront: this is a budget TV with budget compromises. The display sits near the bottom of our database for picture quality, and gaming is basically an afterthought. But the smart features punch above the price, and the user sentiment, while not stellar, suggests most people who buy this for the right use case are happy with it. The bundle version with the wall mount is where things get tricky, and we'll get into that below.
Common Questions
Q: Is 720p good enough for a 32-inch TV?
For most people, yes. At 32 inches, the pixels are small enough that 720p looks acceptable from a normal viewing distance of 6 to 10 feet. You'll notice softness if you sit close or use it as a computer monitor, but for streaming shows and casual viewing, it's fine. Just don't expect the sharpness of a 1080p or 4K set.
Q: Can I use this TV for gaming?
You can, but it's not great. The 60Hz panel and lack of gaming features put this near the bottom of our gaming rankings. Older consoles like a Wii or a Switch in docked mode will work fine, but a PS5 or Xbox Series X will be wasted on a 720p screen with no VRR or low latency mode. If gaming matters, look for a TV with better gaming scores.
Q: Does the wall mount actually fit this TV?
The TV itself uses a standard VESA 200x200 pattern, so most universal mounts will work. However, the bundle version sold on Amazon has at least one verified report of the included mount and legs not fitting the TV. If you buy the bundle, check the mount hardware before installation, or consider buying the TV and a separate mount you know is compatible.
Q: How is the sound quality?
The built-in speakers are 2.0 channel with 16W total output, which is on the weaker side. Our audio score puts this in the 31st percentile, and several owners mention the volume feels low. For a small room it's passable, but if you want to hear dialogue clearly over background noise, a soundbar or external speakers are worth considering.
Who Should Skip This
If you're buying a TV for your main living room or a dedicated movie space, this isn't it. The 720p resolution, weak HDR support, and bottom-tier display quality will leave you disappointed the first time you watch a dark scene. Gamers should also look elsewhere. The 15.8 out of 100 gaming score means modern consoles are wasted here, and even casual gaming feels compromised. Look at a TCL or Hisense 4K set instead, even if it means spending more.
Also skip the bundle version if you're not comfortable checking mount compatibility yourself. The reported fit issues with the included legs and mount mean you might end up returning the whole thing. If you want this TV, buy the standalone version and pick up a mount you know works with VESA 200x200. It's a small extra step that saves you a headache.
Verdict
For a kitchen, bedroom, RV, or office, this onn. Roku TV is a solid buy. The Roku interface is the star here, and the lightweight build makes it easy to mount just about anywhere. If you're replacing an old dumb TV in a secondary space, this is a cheap way to add streaming without any fuss. The three HDMI ports are a nice bonus for older consoles or a cable box.
For a main living room TV, skip it. The 720p panel, weak audio, and poor gaming performance will frustrate you within a week. Save your money for a 4K set from TCL or Hisense in the 50 to 55 inch range. You'll spend more, but you'll get a TV that actually makes movies and games look good. This onn. is a utility player, not a star.