Toshiba V35 Series 40V35RU 40"

★★★★★ 4.7 (304)

Combining a Direct LED panel with Toshiba’s REGZA Engine processing, this 40-inch TV delivers uniform brightness and upscaled detail, housed in a minimalist Japanese-inspired design. Fire TV with Alexa, Apple AirPlay, and DTS Virtual:X for simulated height channels make it a compact but capable smart home hub. It’s ideal for smart home enthusiasts who want a small secondary TV with voice control and solid picture quality without stretching a budget.

Screen 40
Resolution FHD
Panel LED
Refresh 60 Hz
HDR HDR10, HLG
smart platform Fire TV
hdmi version 1.4
Toshiba V35 Series 40V35RU 40" tv
59 Overall Score
Also available in:

Snapshot

Pros & Cons

Pros

  • Strong social proof (95th percentile) 95th
  • Strong smart (87th percentile) 87th
  • Strong user sentiment (70th percentile) 70th

Cons

  • Below average display (6th percentile)
  • Below average gaming (34th percentile)

What owners think

How owner sentiment changed over time

Exclusive

Based on when customers actually wrote their reviews - so you can see whether early praise held up.

85/100Our AI sentiment readmedium confidence · 13 sources · Jun 2026
6Q2 '26
Happy (4-5★)Unhappy (1-2★)Bar height = number of reviewsEstimated date

Based on 6 dated customer reviews, grouped by calendar quarter. Period analysis is in English.

The proof

Performance

Performance Percentiles

Hdr 63.1
Audio 61.1
Smart 87.4
Gaming 33.5
Display 6
User Sentiment 70.2
Connectivity 45.3
Social Proof 94.6
Picture Quality 36

Specifications

Full Specifications

Display

Size 40"
Resolution FHD
Panel Type LED
Backlight Direct LED
Curved No

Picture Quality

Motion Tech Ultimate Motion
Processor HDR Compatible

HDR

HDR Formats HDR10, HLG
Dolby Vision No
HDR10+ No
HLG Yes

Gaming

Refresh Rate 60 Hz
Game Mode Yes

Smart TV

Platform Fire TV
Voice Assistant Amazon Alexa
Screen Mirroring Apple AirPlay
Works With Amazon Alexa, Apple Home

Audio

Speaker Config 2
Wattage 14
Surround Sound DTS Virtual:X
eARC Yes

Connectivity

HDMI Ports 3
HDMI Version 1.4
USB Ports 1
Wi-Fi Wi-Fi
Bluetooth Bluetooth
VESA Mount 200x100

Power & Size

Energy Star No
Annual Energy 70
Weight 4.8 kg / 10.6 lbs

vs Competition

Spec Toshiba V35 Series 40V35RU 40" Sony BRAVIA 9 K85XR90 Samsung Neo QLED QN900F LG OLED evo AI 4K G5 Series OLED97G5WUA Hisense U7 Series 75U75QG TCL QM7K Series 55QM7K
Screen Size 40 85 85 97 75 55
Resolution FHD 3840x2160 7680x4320 3840x2160 4K 3840x2160
Panel Type LED Mini-LED Mini-LED OLED Mini-LED Mini-LED
Refresh Rate 60 120 120 120 165 144
Hdr HDR10, HLG HDR 10, Hybrid Log-Gamma (HLG), Dolby Vision HDR10, HDR10+, HLG HDR10, Dolby Vision, HLG Dolby Vision, HDR 10+, HDR 10, Hybrid Log-Gamma (HLG) Dolby Vision, HDR 10+, HDR 10, Hybrid Log-Gamma (HLG)
Smart Platform Fire TV Google TV Tizen webOS Google TV Google TV
Dolby Vision false true false true true true
Dolby Atmos - true true true true true
Hdmi Version 1.4 2.1 2.1 2.1 2.1 2.1
Compare Compare Compare Compare Compare
Product HdrAudioSmartGamingDisplayUser SentimentConnectivitySocial ProofPicture Quality
Toshiba V35 Series 40V35RU 40" 63.161.187.433.5670.245.394.636
Sony BRAVIA 9 K85XR90 Compare 76.396.69278.494.270.29388.179.1
Samsung Neo QLED QN900F Compare 93.598.977.488.199.770.296.799.993.5
LG OLED evo AI 4K G5 Series OLED97G5WUA Compare 96.699.978.288.198.782.783.67796.5
Hisense U7 Series 75U75QG Compare 91.193.495.994.849.293.596.788.197.7
TCL QM7K Series 55QM7K Compare 91.168.897.793.379.393.58988.198

Usage Scores

Overall (59.1)Budget (63.7)Gaming (34.3)Movies (36.5)Sports (38.8)Outdoor (31.2)Portable (55.5)Corporate (33.4)Streaming (59.3)Smart Home (65)

A full written review is coming soon. The specs, scores, prices and charts above are always up to date.

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