Sony BRAVIA K77XR8B 77"
Hisense U8 Series 65U8QG 65"
What Buyers Say
Sony BRAVIA K77XR8B 77"
The Sony Bravia 8B OLED TV receives overwhelmingly positive feedback for its stunning picture quality, vibrant colors, deep blacks, and sleek design. Users praise the crisp, natural image and the improved, compact remote, though some note the acoustic surface audio lacks punch and the ATSC 3.0 tuner has issues. A few complaints include a missing remote control and the necessity of a Google account for smart features, but overall it is highly recommended for a premium home theater experience.
Pros
- Stunning picture quality
- Vibrant colors and deep blacks
- Sleek and thin design
- Improved compact remote
- Crisp and natural image
Cons
- Acoustic surface audio lacks punch
- ATSC 3.0 tuner issues on some channels
- Missing remote control in some units
- Requires Google account for smart features
- Sound system recommended for best experience
Hisense U8 Series 65U8QG 65"
The Hisense 65U8QG is widely praised for its exceptional picture quality, brightness, and value for money. Users highlight deep blacks, vibrant colors, and excellent HDR performance, often comparing it favorably to more expensive brands. While most are very satisfied, some note issues with motion blur during fast sports and software glitches with certain streaming apps. The TV's Google TV interface and gaming features like G-Sync and HDMI 2.1 are also well-received.
Pros
- Exceptional picture quality
- Deep blacks and vibrant colors
- Excellent brightness
- Great value for money
- Good sound quality
Cons
- Motion blur in fast sports
- Software issues with Amazon Prime
- Protective tape difficult to remove
- PVR rejects USB sticks
- Multi-view limited to phone/tablet
Scores
Specifications
| Sony BRAVIA K77XR8B 77" | Hisense U8 Series 65U8QG 65" | |
|---|---|---|
| Display | ||
| Size | 77" | 65" |
| Resolution | 4K | 4K |
| Panel Type | OLED★ | Mini-LED |
| Backlight | OLED★ | Mini-LED |
| Aspect Ratio | 16:9 | 16:9 |
| Curved | ✗ | ✗ |
| Screen Finish | — | matte |
| Picture Quality | ||
| Brightness | — | 5000 nits★ |
| Peak Brightness | — | 5000 nits★ |
| Contrast Ratio | Near Infinite | infinite |
| Color Gamut | Not Specified by Manufacturer | QLED Color |
| Color Depth | — | 10-bit★ |
| Motion Tech | XR OLED Motion technology | Motion Rate 480 |
| Processor | Cognitive Processor XR | Hi-View AI Engine Pro |
| HDR | ||
| HDR Formats | HDR 10, Hybrid Log-Gamma (HLG), Dolby Vision | Dolby Vision, HDR 10+, HDR 10, Hybrid Log-Gamma (HLG) |
| Dolby Vision | ✓ | ✓ |
| HDR10+ | ✗ | ✓★ |
| HLG | ✓ | ✓ |
| Gaming | ||
| Refresh Rate | 120 Hz | 165 Hz★ |
| Response Time | — | 1 ms★ |
| VRR | VRR | FreeSync Premium Pro |
| ALLM | ✓ | ✓ |
| Game Mode | ✓ | ✓ |
| Smart TV | ||
| Platform | Google TV | Google TV |
| Voice Assistant | Google Assistant | Google Assistant |
| Screen Mirroring | Miracast, Apple AirPlay 2 | Apple AirPlay, Chromecast |
| Works With | Google Home | Amazon Alexa, Apple Home, Google Home |
| Audio | ||
| Speaker Config | 2.1 | 4.1.2 |
| Wattage | — | 72W★ |
| Dolby Atmos | ✓ | ✓ |
| Surround Sound | Dolby Surround, DTS, DTS Digital Surround, DTS-HD, DTS:X | Dolby Atmos, Surround Sound, DTS Virtual:X, IMAX Enhanced |
| eARC | ✓ | ✓ |
| Connectivity | ||
| HDMI Ports | 4★ | 3 |
| HDMI Version | 2.1 | 2.1 |
| USB Ports | 1 | 2★ |
| Wi-Fi | Wi-Fi 6 | Wi-Fi 6E★ |
| Bluetooth | 5.3★ | 5.0 |
| Ethernet | ✓ | ✓ |
| Optical Audio | ✓ | ✓ |
| VESA Mount | 300x300 | 400x400 |
| Power & Size | ||
| Power | 438W | 287W★ |
| Energy Star | ✗ | ✗ |
| Annual Energy | — | 287 kWh★ |
| Weight | 32.30 kg | 24.40 kg★ |
Pros & Cons
Sony BRAVIA K77XR8B 77"
- Strong display (97th percentile)97th %ile
- Strong social proof (94th percentile)94th %ile
- Strong smart (92nd percentile)92nd %ile
- Strong connectivity (89th percentile)89th %ile
- Below average affordability (23rd percentile)
Hisense U8 Series 65U8QG 65"
- Strong picture quality (99th percentile)99th %ile
- Strong audio (98th percentile)98th %ile
- Strong gaming (96th percentile)96th %ile
- Strong smart (96th percentile)96th %ile
Verdict
Scores 90 overall, wins 7 of 9 usage categories and 12 of 44 specs.